Ugly

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Ugly

Short description

Unravel the dark secrets hidden throughout this stirring puzzle platformer about a tormented nobleman confronting the traumas of his past. Use an innovative mirror mechanic to solve challenging puzzle rooms and defeat towering bosses as you strive to piece together the ugly truth.

Developer
Team Ugly
Publisher
Graffiti Games
Release
Wed, Sep 13, 2023
Price
$19.99
Reviews
430
Positive
96%
Followers
2,106
Owners (estimated)
0 – 20K
Concurrent players
2
Genres
Adventure, Indie
Features
Full controller support
Tags
2D Platformer Puzzle-Platformer Puzzle Platformer 2D Dark Humor Psychological Horror Horror Story Rich Controller Action Hand-drawn Stylized Indie Psychedelic Singleplayer Atmospheric Emotional Narrative Adventure
Revenue (estimated, gross)~$321ksomewhere between $143k and $332k · roughly 9K–20K copies

Review count and SteamSpy's owner range agree well enough to narrow the estimate down to this band. Multiplied by $16.58, the average price these copies actually sold for — weighted from the price history rather than taken from the $19.99 launch price. That is 17% below list price on average. Before Steam's cut, VAT and refunds. How these numbers are calculated.

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History

12 data points since Aug 1, 2026. Gaps mean nothing changed — the value carries forward.

Revenue (est.) ~$311k → ~$321k
Reviews 417 → 430
Followers 2,087 → 2,106
Concurrent players 2 → 2
Price $19.99 → $19.99
Positive reviews 95.9% → 95.6%

The revenue curve is an estimate, not a measurement. It is the only calculated series here: each interval takes the review growth of that period, multiplies it by the sales-per-review factor and by the price actually charged at the time, and adds the result to the running total. That is why it climbs more slowly through discount periods than the review curve next to it. The last point is the same figure quoted above — gross, before Steam's cut, VAT and refunds. How these numbers are calculated.

The blurred area is the rest of the history. 99 further data points reach back to Sep 1, 2023 — your plan shows the last 90 days of it. How far each series in particular reaches is written on its own chart; not every one of them goes back that far. The shape in the blurred area is decoration, not data: the figures are not in this page at all. Plus unlocks the complete series.

Lowest recorded price: $5.99 on Feb 28, 2025.

How crowded is this niche?

How full the niche around Ugly is — measured on the tags it leads with, against every other combination on Steam.

±?? 2D Platformer + Puzzle-Platformer + Puzzle

Combinations under 15 games are left out to reduce the influence of small samples. The games below share those tags and are free to browse.

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Similar games that found an audience

Games sharing at least 3 of this title's leading tags, with enough reviews to have gone somewhere. Ranked by how much they overlap, not by how big they are. − missing and + extra mark the tags each one does not share with Ugly. Studio counts the titles that developer has released — the closest thing to production scale that public data allows. It is not a budget, and nobody publishes those.

Image Name Studio Shared Tag difference Price Reviews Positive Released Revenue (estimated)
Valiant Hearts: Coming Home Valiant Hearts: Coming Home Ubisoft Montpellier 12 titles +1 5 − Dark Humor + Adventure $14.99 518 62% Fri, May 24, 2024 $258k
$221k – $458k
Portal 2 Portal 2 Valve 34 titles 4 − 2D Platformer − 2D + First-Person + Story Rich $9.99 392,021 99% Mon, Apr 18, 2011 $87.8m
$68.8m – $87.8m
Braid Braid Number None first game 4 − 2D − Dark Humor + Indie + Time Manipulation $14.99 6,938 93% Fri, Apr 10, 2009 $3.8m
$1.7m – $24.5m
Defy Gravity Extended Defy Gravity Extended Paul Fisch first game 4 − 2D Platformer − Dark Humor + Indie + Space $1.99 6,775 86% Fri, Mar 18, 2016 $485k
$215k – $3.2m
Mind Over Magnet Mind Over Magnet Game Maker's Toolkit 2 titles 4 − 2D − Dark Humor + Adventure + Robots $9.99 1,336 89% Wed, Nov 13, 2024 $915k
$915k – $978k

There are more like this. Your plan shows the 5 closest neighbours; Plus and Pro show up to 100 — enough to see the shape of a niche instead of a sample of it.

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